Crossmarketing Flier for B. W. Stallings Jewelry Co. and the Appalachian Theatre, Diamond Hunt, 1956

Title

Crossmarketing Flier for B. W. Stallings Jewelry Co. and the Appalachian Theatre, Diamond Hunt, 1956

Subject

Stallings Jewelry, Appalachian Theatre, Advertisements, Diamond Hunt, Graydon Eggers Jr.,

Description

This small poster printed on a thin sheet of paper promotes the crossadvertising scheme of the B. W. Stallings Jewelry Co. and the Appalachian Theatre to offer a Diamond Hunt to theater patrons. Ticketholders were given an envelope with a small stone, which could be taken to Stalling's Jewelry to determine whether it was a real diamond. Local lore has long suggested that none of the stones were ever diamonds, but the Watauga Democrat listed one Diamond Hunt winner, Graydon Eggers, Jr., in its November 1, 1956, issue.

Creator

Appalachian Theatre

Date

1956

Contributor

Pilar Fotta

Format

Advertisement

Language

English

Type

Document

Identifier

App-The-05-014

Spatial Coverage

Boone, NC

Scanning Technician

Eric Plaag

DPI

600

Bit Depth

24-Bit

Collection Name

Appalachian Theatre of the High Country Collection

Scanning Software

EPSON Scan

Files

App-The-05-014.jpg

Citation

Appalachian Theatre, “Crossmarketing Flier for B. W. Stallings Jewelry Co. and the Appalachian Theatre, Diamond Hunt, 1956,” Digital Watauga, accessed September 26, 2023, http://digitalwatauga.org/items/show/7927.

Comments

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