Appalachian Theatre of the High Country Collection

Title

Appalachian Theatre of the High Country Collection

Description

Built at the direction of W. R. Winkler and A. E. Hamby in 1938, the Appalachian Theatre was an Art Deco marvel for the upstart mountain town of Boone. The theater featured 997 seats when it opened--enough to seat the entire population of Watauga County in just three showings--and was home to countless movies and live acts, including one of Doc Watson's early stage performances. Following a devastating 1950 fire, the theater was reopened as a single-screen theater but was converted to a twin in the 1980s. The theater is presently under renovation to restore its former glory and re-open as the premier showplace in the High Country.

Images in this collection include early photographs of the theater in 1938, late 1940s images of crowds in front of the theater, 1950 post-fire images showing the Appalachian after renovations, and numerous advertisements for shows at the theater.

Series 1 through 4, as currently organized, contain materials donated by various donors to the Appalachian Theatre of the High Country between 2011 and 2015.

Series 5 consists of materials donated by Pilar Fotta to the Appalachian Theatre of the High Country in 2019.

Contributor

Appalachian Theatre of the High Country, Inc.

Rights

The Appalachian Theatre of the High Country has generously donated digital use rights to these images to Digital Watauga through a deed of gift. Any reprinting, redistribution, or other use of these images outside of Digital Watauga requires written permission from Digital Watauga and the Appalachian Theatre of the High County. Contact Digital Watauga for additional details.

Collection Items

Stock List, Motiograph Mirrophonic Sound Systems, October 15, 1948
This equipment list dated October 15, 1948, offers a parts listing for the SH-7500 Reproducer in Western Electric's Motiograph Mirrophonic Sound System. It is not known if this sound system was used at the Appalachian Theatre or the Pastime Theatre.

Letter from J. Tylee Wilson to C. J. Hayes, Appalachian Theatre, February 28, 1983
This cover letter from J. Tylee Wilson of the Governor's Business Council on the Humanities to C. J. Hayes of the Appalachian Theatre acknowledges the theater's nomination for a Governor's Business Award in the Arts and Humanities. The letter…

Governor's Business Award Nomination Certificate, March 24, 1983
This certificate signed by J. Tylee Wilson of the Governor's Business Council of the Arts and Humanities documents the Appalachian Theatre's nomination for the award in 1983

Town of Boone Community Appearance Commission Award to Appalachian Theatre, 1982
This award to the Appalachian Theatre, signed by Hadley M. Wilson, mayor of Boone, and Kent Robinson, the town's chairperson of the Community Appearance Commission, offers recognition for renovations completed at the Appalachian Theatre.

Brief Description of Birthday Postcard Promotion, February 13, 1970
This unsigned, carbon typescript dated February 13, 1970, which was probably intended for publication in a trade magazine, explains a birthday postcard promotion run by the Appalachian Theatre in parternship with a local bank and insurance company.…

Appalachian Theatre Postcard, circa 1965
This postcard featured a view of the Appalachian Theatre's front elevation as part of a birthday promotion in partnership with Coe Insurance and Realty Company, the theater's neighbor to the east, and the Northwestern Bank, the theater's neighbor to…

Appalachian Theatre Facade, circa 1965
This image of the Appalachian Theatre front elevation was used in a birthday promotion in partnership with Coe Insurance and Realty Company, the theater's neighbor to the east, and the Northwestern Bank, the theater's neighbor to the west. Also…

Photograph of Appalachian Soda Shoppe Entrance
This slide image shows the entrance and facade of the Appalachian Soda Shoppe in the Appalachian Theatre building from a position looking southwest. This is undated by likely dates to the late 1980s or early 1990s.

Guide for Girls to Seeing Where the Boys Are, Appalachian Theatre, January 1961
This four-page brochure, likely printed by the studio and distributed to the Appalachian Theatre with its imprint, purported to tell young women what they should and should not do when going to see the film Where the Boys Are. The movie was somewhat…

Crossmarketing Flier for B. W. Stallings Jewelry Co. and the Appalachian Theatre, Diamond Hunt, 1956
This small poster printed on a thin sheet of paper promotes the crossadvertising scheme of the B. W. Stallings Jewelry Co. and the Appalachian Theatre to offer a Diamond Hunt to theater patrons. Ticketholders were given an envelope with a small…
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